CodeDev launches optimisation division The Performance Guys

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GamesIndustry.biz · 2 min read · top_stories

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UK co-development studio CodeDev launched The Performance Guys, a specialist optimisation division focused on project-critical performance work for Unreal, Unity, and proprietary engines. The division, staffed exclusively by engineers and technical artists, has worked on Hangar 13's Mafia: The Old Country, Epic Games projects, and an unannounced AAA title. CodeDev claims one cross-console overhaul reduced memory usage by up to 50%. The studio developed an internal Performance Intelligence tool that provides more detailed data than Unreal Insights and identifies CPU bottlenecks and thread-execution issues. CEO Myke Parrott said optimisation work is often delayed until late in development and partners repeatedly requested dedicated help.

Appeared in 2026-07-28.