Crazy Taxi: World Tour Lead Says Generative AI Will Continue To Be A ‘Hot Topic,’ But They’re Using It Anyway

in newsletter

Kotaku · 4 min read · tech

Sega used generative AI as a reference tool for background assets in Crazy Taxi: World Tour, with artists generating ideas and then creating final artwork manually. All AI-generated content was reviewed by the development team. The studio emphasized AI was not used for performer reference.

Mentioned entities

Clair Obscur: Expedition 33 Crazy Taxi: World Tour Game Informer Gears of War: E-Day Indie Game Awards Kenji Kanno Kotaku Luma AI P4 Plan Persona 6 Sandfall Interactive Sega Steam Summer Game Fest Xbox summer showcase

Appeared in 2026-06-09.