Xbox Game Pass subscription numbers are reportedly well below where Microsoft wants them to be
Eurogamer · 3 min read · business
Xbox Game Pass subscriptions dropped to 30 million, down 4 million from 2024 figures and well below Microsoft's internal goal of 77 million by July 2026. The decline follows a price increase last year that cost millions of subscribers; Microsoft cut prices in April and removed day-one Call of Duty offerings.
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Activision BlizzardAsha SharmaCall of DutyCompulsion GamesDiablo 3Don MattrickDouble FineFalloutFederal Trade CommissionGame PassGame Pass UltimateHalo 4Hatsune Miku: Starry PartyMicrosoftNinja TheoryNintendoPS PlusPalworldPlayStationQuakeSarosSonyStarfieldState of Decay 3Switch 2The Elder ScrollsThe Elder Scrolls OnlineUndead LabsXboxZeniMax Online Studios