GTA 6: Will $80 be the new standard, and will more publishers start to skip physical releases?

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GamesIndustry.biz · 12 min read · games

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GTA 6 will launch at $79.99 standard and $99.99 ultimate edition on November 19, with physical versions containing download codes instead of discs. Analysts debate whether the price point will become the new industry standard and whether more publishers will skip physical releases.

Appeared in 2026-06-25.