Matthew Ball

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29 mentions · First seen 2026-04-24

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Recent stories

Xbox Game Pass Soldiers on With June 2026 Wave 2 Lineup Announcement - IGN Southeast Asia2026-06-22
Xbox Game Pass Soldiers on With June 2026 Wave 2 Lineup Announcement - IGN Africa2026-06-22
PlayStation Is Officially Done With PC2026-06-19
Xbox’s Recent Moves Demonstrate A ‘Basic Misunderstanding’ Of The Industry, Former Sony Gaming Boss Says2026-06-18
Former PlayStation boss says Xbox shows a "basic misunderstanding" of the games industry amid leadership changes, mixed messaging, and reports of studio closuresin newsletter2026-06-17
EA rolls out Advertising platform to let companies market "directly into gameplay"2026-06-16
Asha Sharma faces tough decisions with limited room for manoeuvre | Opinion2026-06-15
EA Sports FC, Madden NFL Publisher Announces EA Advertising2026-06-15
EA rolls out Advertising platform to let companies market "directly into gameplay"in newsletter2026-06-15
Xbox says hardware pricing boom represents "great" opportunity for games streaming2026-06-12
Xbox CEO outlines strategy to prioritise cost-efficiency and exclusive titles over premium hardwarein newsletter2026-06-11
Xbox says hardware pricing boom represents "great" opportunity for games streaming2026-06-11
Xbox CEO outlines strategy to prioritise cost-efficiency and exclusive titles over premium hardwarein newsletter2026-06-10
Xbox's chief strategy officer says it's currently hard to meet console demand and suggests Microsoft is rethinking Project Helix approach2026-06-10
Game Pass lost millions of subscribers as a result of last year's controversial price hike, Xbox chief strategy officer reveals2026-06-10
Xbox is rethinking strategy around Project Helix thanks to the memory crisis2026-06-10
Xbox explains new exclusives policy: players "can expect a reliable pipeline" of exclusive titles in service of "turning around the business"2026-06-09
Xbox Promises Players A ‘Reliable Pipeline’ Of Exclusives That ‘Validates Their Historical Investment’ In The Platform2026-06-09
Asha Sharma commits to "resetting" Xbox, prioritising exclusivity and addressing AI in new strategy2026-06-08
"Nobody's making games for the retired people" – The growing yet underserved market for grey gamersin newsletter2026-06-04

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